Red Lobster Sales spike 33% following Beyoncé “Formation”
The sit-down seafood restaurant got one anyway. The chain said sales were up 33% on Sunday over the previous year, thanks to a lyric in the new track that suggests using Red Lobster’s food as a reward for sex.
Red Lobster spokesperson Erica Ettori said the brand was mentioned on Twitter 42,000 times in a single hour and trended for the first time in history.
Beyoncé’s overtly political new song, called “Formation,” addresses police brutality, Hurricane Katrina and black culture in America. The former Destiny’s Child star also touches on her personal wealth and influence, saying “I might just be a black Bill Gates in the making.”
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